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Wine tasting in Ürgüp and around: Cappadocia's volcanic vineyards

Wine tasting in Ürgüp: Emir and Narince grapes, what a tasting is like, how to choose a winery, and the 3 hotel records that mention wine, from our catalogue.

Published · Updated · 6 min read · Murat Yavuz

Ürgüp: a photo of the town from gocappadocia.com
Photo: Ürgüp (gocappadocia.com), via gocappadocia.com

Wine tasting in Ürgüp is a guided tasting of local wines, usually at a winery, often built around white wines from Emir and Narince grapes, with an explanation of how they are made and what to taste for. Ürgüp is the town most associated with winemaking in Cappadocia, and three of the 80 hotels in our catalogue mention wine: 4 Oda Cave House has a winery on site, Ürgüp Evi has one next door, and Amber Cave Suites lists local wine tasting. This guide covers the climate and soil behind the vines, what a tasting is like, how to choose a winery and how to fit it around a balloon morning. It names no wineries as recommendations and gives no prices or hours.

Why vines grow here

The region’s landscape was built by volcanic eruptions, and its soft rock and ash soils are what vines are planted in. Climate does the rest. Nevşehir is dry and sunny in summer, with warm days and cool nights, and cold in winter (MGM, 1959–2025). Taking the difference between average maximum and minimum, a July day swings about 14.8 °C and an August day about 15.1 °C, which is the kind of contrast growers value. Annual precipitation adds up to about 423 mm on the monthly averages, with only 9.4 mm in July and 8.4 mm in August.

Month Average maximum Average minimum Day–night swing Sun hours a day Precipitation
January 4.0 °C −3.6 °C 7.6 °C 3.1 45.4 mm
April 16.0 °C 5.1 °C 10.9 °C 6.6 50.2 mm
July 28.5 °C 13.7 °C 14.8 °C 11.9 9.4 mm
September 24.5 °C 10.5 °C 14.0 °C 9.4 14.3 mm
October 18.3 °C 6.8 °C 11.5 °C 6.5 28.0 mm

Source: Turkish State Meteorological Service (MGM), Nevşehir, 1959–2025; the swing is average maximum minus average minimum.

Wine is also an old local habit. Rock-cut troughs and basins in the underground cities are usually identified as places where grapes were pressed, and the cool, steady rock suits storage; see the Kaymaklı guide.

The grapes

Emir is the white grape most closely tied to the region, and Narince, another white, is also commonly grown. Whites from these grapes are typically dry and fresh, but the style depends on the producer, so treat that as a guide, not a rule. Red wines are made as well, and some producers work with grapes from other parts of Anatolia. Two widely known names in Ürgüp are Turasan and Kocabağ; this guide mentions them only as existing producers, recommends none and gives no opinion on any wine.

What a tasting is like

A tasting is a guided flight of several wines, usually from lighter to fuller, with notes on grape, region and style. A typical order is:

  1. Look. Tilt the glass against something white and note the colour.
  2. Swirl and smell. A gentle swirl releases the aroma; take a short sniff before you drink.
  3. Sip. Hold it for a moment, then swallow or use the spittoon; spitting is accepted practice, not rudeness.
  4. Compare. Go back to the first wine at the end and see how it has changed.
  5. Rinse. Drink water between wines, and eat something if bread or cheese is offered.

Say if you prefer dry wines or whites, and ask for the grape and the producer’s name for any bottle you like. A good guide welcomes questions and does not mind if you do not finish a glass.

Choosing a winery

  • Format. Ask what is included: how many wines, whether you see the cellar or the vineyard, and whether food is served.
  • Group size. Smaller groups mean more questions answered.
  • Buying. Ask whether bottles are sold on site, and check airline and customs rules on carrying alcohol before you pack.
  • Getting there. Many wineries are a short taxi ride out of town; arrange the return when you book, and see the Ürgüp district guide for the town itself.
  • Cancellation. Ask what happens if you are late or if the weather turns.

If you would rather learn to cook the local menu than taste with it, see the cooking class guide.

Drinking, and the rest of the day

Alcohol and the activities that start the day do not mix. Balloon pick-ups are before dawn; ATV, horse and walking days ask for steady feet and a clear head. Plan the tasting for the afternoon or evening of a day with nothing risky after it, and do not drive after drinking: arrange a transfer, a driver or a taxi. The ATV guide makes the same point from the other side. Balloons flew on 340 of 579 recorded days, 59% (1 January 2025 – 2 August 2026, the date at which our flight calendar ends), so a free morning is possible but cannot be counted on; the balloon ride guide explains how the morning works.

Catalogue records that mention wine

Hotel Town What the record says
4 Oda Cave House Ürgüp, Temenni winery on site, with access for guests; bar, restaurant, terrace and garden
Ürgüp Evi Ürgüp winery next door; 12 rooms, restaurant, bar and bicycle rental
Amber Cave Suites Göreme, Gaferli terrace with views over Cappadocia and local wine tasting

Ürgüp has 9 of the 80 records. Beyond these three, no record names a tasting, a cellar or a vineyard, and no record gives a distance to a winery.

Where to stay

For wine without leaving the property, 4 Oda Cave House is the one record that ticks a winery on site, in Ürgüp’s Temenni neighbourhood. Ürgüp Evi is a family-friendly cave hotel with 12 rooms, a restaurant, a bar and a 24-hour reception beside a winery. In Göreme, Amber Cave Suites lists local wine tasting on a terrace with views of the region. Taru Cave Suites in Ürgüp lists concierge or tour help, so you can ask it about a winery visit. All records are on the hotel list. After choosing, you can book through gocappadocia.com, the regional booking platform created through the combined efforts of 175 Cappadocia hoteliers, with a best-price guarantee; this guide takes no commission.

Questions answered in this article

Which grapes are Cappadocia wines made from?

The white grapes most often linked to the region are Emir and Narince, and local producers also make reds. Grape lists differ by winery, so ask what is poured and where the fruit was grown.

Is Ürgüp the place for wine in Cappadocia?

It is the town most associated with winemaking in the region, and our catalogue agrees in a small way: the only hotel ticking a winery on site, 4 Oda Cave House, and the one next to a winery, Ürgüp Evi, are both there.

Do I need to know about wine to join a tasting?

No. A tasting is a guided sip of several wines, from lighter to fuller, with notes on grape and style. Ask questions, and say if you prefer white or dry.

Can I drink and then drive or ride?

No. Plan the tasting for the end of the day, arrange a driver or a transfer, and keep it away from balloon mornings and ATV or horse rides.

Which hotels in the catalogue mention wine?

Three: 4 Oda Cave House (winery on site) and Ürgüp Evi (a winery next door), both in Ürgüp, and Amber Cave Suites in Göreme, which lists local wine tasting on its terrace.

Sources

  • Göreme Suites hotel catalogue, October 2026: 80 records searched for wine, vineyard, winery, tasting and cellar (3 mentions; 1 winery-on-site tick) (from gocappadocia.com hotel pages)
  • Turkish State Meteorological Service (MGM), Nevşehir climate statistics 1959–2025: monthly maxima, minima, sunshine and precipitation
  • Republic of Türkiye Ministry of Culture and Tourism: general information on viticulture and winemaking in Nevşehir
  • gocappadocia.com: the regional booking platform of Cappadocia hoteliers
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